Tuesday, April 26, 2011

Recruiting for Moms and Dads and the Importance of Making Time for New Ideas

As a Christian, Easter is my favorite holiday as it is the celebration of Christ’s Resurrection and His purpose.  Our family takes the time to reflect on that, and during such times I think about family. Easter promotes thoughts of my father, who died January 6, 2000.  His death was motivation for what I do today.  He died due to a mistake made during a routine after-surgery procedure in a hospital.  I left a successful consulting career to start a medical recruiting firm to make sure that my tragedy wasn’t repeated with someone else’s parent.  Today my recently-patented invention, Online Job Tour®, which was developed and motivated by my passion to do what I do, is a new recruiting product to reach today’s online jobseekers and support healthcare recruiting.  You can learn about it at www.onlinejobtour.com  

On this Easter I have a sincere wish for all internal recruiters – those of you who work for a hospital or their corporation and recruit new physicians and employees: Consider you Recruit for Moms and Dads and always be open to getting better for their sake. 

Since I started my new career in 2000 with sorrow driving me regarding my father death, I have realized what I am doing makes a difference in the lives of other peoples’ parents.  Isn’t that an awesome thing? As an internal recruiter, you deal with prospective employees who will meet, touch, care for, save, console, and impact the lives of the people you serve, and their parents.

My hope is that you stay mindful of the importance of your job that you also remain motivated to be the best recruiter you can be, which includes constantly searching for the best practices and tools – like any top professional or pro athlete, being great requires constantly pushing the limit, never being content, and always looking for the best training regimen and equipment.

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Ok, so you understand the need to constantly improve and continually seek to get better, but when is the right time to consider new ideas?

I recently had a staff member here express some disappointment that he had been in contact with a hospital regarding Online Job Tour and the internal recruiter he talked to was rude.  We had mailed a package and made a courtesy follow up call to ensure its delivery and to seek a way to discuss Online Job Tour with a policymaker.  Naturally, this wasn’t a personal call and the internal recruiter likely deals with many solicitations.  I understand the call may have been an interruption - but it was in response to an email by someone who gave no title on an email to our company, so our staff called to learn who it was. Hopefully we reached this person on a bad day.

·         When you are aware that your work impacts lives and recruiting is extremely competitive, time should always be made to consider new and better ideas and products, right?

You can’t hold it against salespeople that they are enthusiastically promoting their products.  They are the delivery mechanism for new ideas as well as every product you use today, which was either sold to you or to your boss for you to use.

Maybe not today, but all internal recruiters need to be allowed by their employers the autonomy to investigate new practices and recruiting tools.  Dedicate a week to it. So when solicitors call, instead of a blow off of a potentially great product because of your initial irritation, accept their information and inform them of the time you have dedicated to seeking ways to improve by reviewing new products and services.  They can call back then.

If you are not the person who makes the decisions, then save everyone time by pointing out the right person – because any good sales pro is going to root that out with multiple calls; so save your employer the time of getting more calls than it needs to receive.

By reserving a specific time period to evaluate new ideas, you don’t have to be rude, and at the same time you can look forward to taking an important break to see what has been offered to you from the wonderful world of inventions, ideas and generally well-meaning people with legitimate references, who are outside of your box.

The best recruiters in healthcare are motivated by their almost-daily conscious awareness of the importance of what they do and that their work impacts lives – this motivates them to be great and to actively welcome new ideas as well as seek them out.

Consider being one of them for the benefit of the moms and dads whom you serve.  Speaking from my personal experience, their children will appreciate you for it!

Posted via email from Brickman's posterous